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Getting Personal: IoT Tech Helps Retailers Step Closer to Consumers

Getting Personal: IoT Tech Helps Retailers Step Closer to Consumers

Personalization and Technology: Keys to Reaching Today’s Consumers Being a retailer today is a much different experience than it used to be. As recently as five years ago, the formula for success was still simple: create and test a retail concept, eliminate unnecessary costs, and roll it out as fast and wide as possible. But…

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